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How to execute a database centralization project...

Posted on Mar 12 2014 by
Consolidate your database to improve marketing results and better understand your customers. Read more...

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How to make data the foundation of your customer-centric eff...

Posted on Feb 05 2014 by
To truly be customer-centric, marketers need to make data the foundation to better understanding consumers. Read more...

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Breaking the barriers in your organization...

Posted on Jan 14 2014 by
Siloes are everywhere, but marketers need to break them down to succeed in 2014. Read more...

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Twas a month before holiday marketing begins…...

Posted on Sep 25 2013 by
As retailers gear up for the holidays, they need to keep data quality in mind. Read more...

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