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Time to polish off our crystal ball and give predictions from consumers’ fingertips of hot products of the holiday season. See what made the list.
As we head into the holiday season, one of the many capabilities Experian Hitwise has is the ability to segment web-users that performed a Black Friday-related search (e.g. ‘Walmart Black Friday,’ ‘Black Friday sales,’ ‘ad for black Friday’) OR visited a Black Friday website (e.g., blackfridayads.com, Bfads.com). We analyzed data for Black Friday shoppers between [...]
Stats show that an ever-increasing amount of campaign spend is for online advertising and social media targeting specific audiences with messages.
Last year Cyber Monday was the busiest online shopping day. Apparel & Accessories, House & Garden and Toys & Hobbies sites saw the most growth YoY.
Now that the games are over and some time has passed, which U.S. Olympians are the most popular online and most attractive to marketers?