Pamela Robertson covers Peak Week online traffic and email trends, and tips for the rest of your holiday email marketing campaigns.

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Bill Tancer, head of global research at Experian Marketing Services, talks with Bloomberg’s Erik Schatzker and Sara Eisen about the holiday marketing season – featured on Bloomberg Television’s “Market Makers” show. Highlights include: Details on consumer confidence going into this holiday season, and how marketers can leverage multi-channel marketing to better reach consumers Insights on [...]

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Check out the infographic below to see what worked for marketers last holiday season and what they have planned for this year.

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Surveyed marketers told us about their holiday marketing plans and what investments they’re making this holiday season.

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By being obsessed with Dana you’ll make her obsessed with you. Create a great customer experience based on everything you know about her.

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Learn the best ways to use the top-promoted social networks like Facebook, Twitter and Pinterest to boost your next email campaign.

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Businesses must actually know what customers want. It’s a big endeavor, but worth the outcome of creating true brand advocates. Here are a few insights to get you started or keep you on the right path.

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Dana’s your best customer if you work hard to earn her loyalty. Savvy marketers rejoice: here’s some key intel to help you create meaningful connections with her.

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Survey: what are marketers planning for the upcoming holiday season?

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Today’s marketers need to shift focus from a technology or channel to a deeper understanding of the customer, including how they live and consume information, in order to empower meaningful connections and actively engage them.

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