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Posts by Charles Nguyen
Want to increase your email frequency? Know your list health!
Posted on Mar 15 2013 by Charles Nguyen
Understanding list health is the first step in determining optimal email frequency. Here, you’ll learn key metrics to monitor to ensure proper list health.
Factor in the facts: know your email key performance indicators (KPIs)
Posted on Sep 12 2012 by Charles Nguyen
How to develop actionable KPI’s specific to your program. The end result is a specific set of benchmarks that truly align and measure your business performance.
Every marketer’s must-have report
The 2013 Digital Marketer Report contains trend information, predictive benchmark data and analytical insight needed to maximize digital marketing opportunities and return on investment.
