About Amanda Brief

Website: http://www.experian.com/marketing-services/marketing-services.html

Profile: Amanda Brief has over five years of marketing experience. She began her career in marketing as an intern at Experian Marketing Services and has risen above the ranks to her correct role of Senior Marketing Specialist. She has managed several thought leadership campaigns that have empowered marketers to create winning back-to-school, holiday and cross-channel marketing campaigns. Amanda holds a Bachelors of Science Degree in Marketing from Fairleigh Dickinson University and is on her way to obtaining a Masters in Integrated Marketing Communications at Marist College. Find Amanda on Google+



Posts by Amanda Brief

Tips to boost your holiday campaign mid-season

Posted on Oct 28 2013 by

In a recent webinar Experian Marketing Services’ experts Heather Dougherty and Shelley Kessler uncovered the latest insights we’ve been seeing so far this holiday season.

Magical insights for the savvy holiday marketer

Posted on Oct 18 2013 by

A holiday marketing infographic: discover the key channels and tactics marketers plan to use to better interact with customers this holiday season.

Unwrap key holiday insights to help boost campaign results

Posted on Sep 12 2013 by

See the compelling stats we captured from our holiday marketing study about marketers’ plans for integrating holiday campaigns across channels.

Holiday planning guide for marketers

Posted on Aug 21 2013 by

In a recent study we asked marketers to share their cross-channel marketing plans for the holiday season. See the results to better prepare for the upcoming season.

Housekeeping items for the 2013 holiday season

Posted on Jun 25 2013 by

The winter holiday season is just around the corner. In order to capitalize on the upcoming season, here are some housekeeping items that we learned from last year’s holiday marketing data. Shopping on the go Mobile activity increased significantly during the Black Friday weekend as consumers were on the go and away from their computers. […]

Holiday insights for the early bird marketer

Posted on May 01 2013 by

Key opportunities for marketers to optimize mobile marketing to target eCoupon users during the upcoming holiday season.

Three programs you can use now to boost holiday sales

Posted on Oct 12 2012 by

We have outlined three programs taken from our holiday marketing report that marketers can use this holiday season.

Develop a winning online marketing program

Posted on Jul 11 2012 by

Identifying true customers and understanding where growth opportunities exist are common questions businesses strive to answer. See how a financial services company leveraged Experian Marketing’s targeting solutions to develop a winning online marketing program.