About Amanda Brief

Website: http://www.experian.com/marketing-services/marketing-services.html

Profile: Amanda Brief has over five years of marketing experience. She began her career in marketing as an intern at Experian Marketing Services and has risen above the ranks to her correct role of Senior Marketing Specialist. She has managed several thought leadership campaigns that have empowered marketers to create winning back-to-school, holiday and cross-channel marketing campaigns. Amanda holds a Bachelors of Science Degree in Marketing from Fairleigh Dickinson University and is on her way to obtaining a Masters in Integrated Marketing Communications at Marist College. Find Amanda on Google+

Posts by Amanda Brief

#HolidayHotSheet – Discounts, coupons, deals, oh my

Posted on Oct 30 2014 by

This week’s hot sheet is all about holiday discounts. We take a look at email offer types, searches for deal-seeking keywords and more!

Quick holiday marketing tips to boost your campaigns

Posted on Oct 28 2014 by

A sneak peek at the hot products and email themes expected this season and quick holiday marketing tips to capitalize on these trends.

Holiday marketing secrets from your marketing peers

Posted on Oct 14 2014 by

Discover the most used and integrated channels for holiday marketing campaigns worldwide.

#HolidayHotSheet – Preparing for the upcoming winter season

Posted on Oct 10 2014 by

Real-time holiday marketing insights and trends: how consumers are shopping, what they are searching for and how holiday campaigns can be optimized to maximize rewards for both consumers and brands.

5 tips for back-to-school marketers

Posted on Jul 01 2014 by

Now is the perfect time to begin planning back-to-school marketing campaigns. Follow these five simple tips and be on your way to back-to-school success.

Tips to boost your holiday campaign mid-season

Posted on Oct 28 2013 by

In a recent webinar Experian Marketing Services’ experts Heather Dougherty and Shelley Kessler uncovered the latest insights we’ve been seeing so far this holiday season.

Magical insights for the savvy holiday marketer

Posted on Oct 18 2013 by

A holiday marketing infographic: discover the key channels and tactics marketers plan to use to better interact with customers this holiday season.

Unwrap key holiday insights to help boost campaign results

Posted on Sep 12 2013 by

See the compelling stats we captured from our holiday marketing study about marketers’ plans for integrating holiday campaigns across channels.

Holiday planning guide for marketers

Posted on Aug 21 2013 by

In a recent study we asked marketers to share their cross-channel marketing plans for the holiday season. See the results to better prepare for the upcoming season.

Housekeeping items for the 2013 holiday season

Posted on Jun 25 2013 by

The winter holiday season is just around the corner. In order to capitalize on the upcoming season, here are some housekeeping items that we learned from last year’s holiday marketing data. Shopping on the go Mobile activity increased significantly during the Black Friday weekend as consumers were on the go and away from their computers. […]