Amy Hughes

Drawing upon her years of experience in advertising research for national magazine publisher Time Inc. and Sinclair Broadcast Group, Amy has a passion for advancing the skill set of automotive marketers by helping them apply the latest enhancements in technology to their dealerships’ monthly advertising spend. Currently at Experian, Amy collaborates with dealers to transform their marketing operations through data. Previously, Amy was responsible for driving dealer sales and business development relationships for String Automotive and has been consulting with dealer on media and advertising for over 15 years.

All posts by Amy Hughes

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Dealership Tool Delivers Hyper-Local Market Insights t...

The Experian Automotive Intelligence Engine™ enables dealers to find and reach potential customers...

Read More Dealership Tool Delivers Hyper-Local Market Insights to Drive Sales
Who Can Afford SUVs and Pickups as Presents? Hint: Exp...

Auto dealers need to move their dealerships forward through hyper-local advertising that helps them connect with the right audiences at the right time....

Read More Who Can Afford SUVs and Pickups as Presents? Hint: Experian Will Help you Find Customers who Can
Sometimes, Your Targeting Misses the Mark...

In the world of marketing, this can happen to all of us. We think we know how much ad spend we should put towards...

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Five Results for Dealers and Agencies Using DPS...

Below is our 5 Results for Dealers and Agencies Using DPS...

Read More Five Results for Dealers and Agencies Using DPS
Learn How You Can Improve Your Conquesting Success to ...

The auto industry has been riding a wave of prosperity for the past seven years, bouncing back nicely from the 2008 market collapse. But,...

Read More Learn How You Can Improve Your Conquesting Success to Unlock Sales!