Posts Tagged ‘ YouTube ’
This morning I was reading an excellent piece on Ars Technica asking the question Did “Lazy Sunday” make YouTube’s $1.5 billion sale possible?. I looked back at our data and blog posts over the past few years to see whether we can help answer the question. To remind readers, “Lazy Sunday” refers to a Saturday [...][ READ MORE ]
YouTube’s growth has not begun to slow yet this year. Hitwise traffic data shows that the market share of US visits to YouTube has increased by 70% when comparing January 2007 to May 2007 (this only includes site visits, not streams or streams from views on embedded videos). In comparison, the market share of visits [...][ READ MORE ]
Last week Google issued a statement that Google Video and YouTube would remain independent and that YouTube videos would benefit through inclusion in the Google Video Search Index. Leveraging our daily data on market share and clickstream, here’s a quick analysis on the synergies between the two sites. On the Saturday prior to the Google [...][ READ MORE ]
Today’s rumor that Google might be buying YouTube strikes me as highly unlikely, but deserves some analysis. Firstly, how does YouTube’s traffic compare to Google Video, and what effect did Google’s replacing the Froogle link with Google Video have? The chart below shows that YouTube surpassed Google Video in early 2006, and that last month [...][ READ MORE ]
Now that we’ve reached the one week point since Google added the Google Video link to the front page, I thought it would be a good idea to check in on the data. First to John Battelle’s point that the traffic spike to Google Video is probably just an “initial hit,” here’s a new daily [...][ READ MORE ]
On June 27, NBC and Youtube announced a pact to promote select content on the Youtube site. Upon hearing the news I was intrigued by NBC’s choice to feature The Office, Jay Leno and SNL content on Youtube. I remember previously looking at the search terms driving traffic to NBC site, and thinking it was [...][ READ MORE ]
Today we issued a press release on the growing popularity of online video sites and the dominance of YouTube in that category. The chart in the release showed the trend in market share of visits for YouTube, MySpace Video, Yahoo! Video Search and Google Video. The late March/early April spike in visits to MySpace Video [...][ READ MORE ]
Today I am speaking at the Claritas Precision Marketing Conference in San Diego, and am enjoying being surrounded by serious data lovers, as well as sunshine and water. In light of this conference, I thought I should take a look at the Claritas PRIZM NE segmentation of YouTube, since there has been a high level [...][ READ MORE ]
On March 31, 2006 the market share of visits to MySpace Video increased by 1,242%, sending it far ahead of YouTube and the other video search services. As I’ve written before, MySpace is the leading source of traffic for YouTube, accounting for 23% of its upstream visits for the week ending April 1, 2006. It [...][ READ MORE ]
Since my post last month on YouTube and the SNL Chronicles of Narnia rap, YouTube has continued to gain market share against other video search sites, and since surpassing Google Video, it has also surpassed Yahoo! Video Search in the past few days, as you can see on the chart below. I also added iFilm, [...][ READ MORE ]
