Posts Tagged ‘ Video ’
Many in the US woke to the news of the devastating earthquake and tsunami in Japan on Friday morning along with tsunami warnings for Hawaii and the west coast. As news and videos of the natural disaster spread, visits to the News & Media category hit a 3 year high on Friday, March 11th and [...][ READ MORE ]
An announcement came out yesterday that YouTube is going to begin testing movie rentals starting Friday with movies from the Sundance Film Festival. This move represents a new opportunity for YouTube to generate revenue in addition to advertising with its’ large, engaged audience. Last week, YouTube ranked 6th among all websites in the US and [...][ READ MORE ]
Thanks to the ease of file sharing, media companies have been battling piracy to protect content like music, movies, and TV shows online. Last year, Hulu was launched by NBC Universal, News Corp., and The Walt Disney Co. as one of the first initiatives to offer a broad selection of content online and monetize the [...][ READ MORE ]
Immediately after Michael Jackson’s death, sales surged as fans purchased music and DVDs from the King of Pop in both physical and digital formats. Jackson’s music quickly topped the sales charts on retailers like iTunes and Amazon. Last week, the search term ‘michael jackson albums’ ranked 16th among the search terms driving traffic to Amazon. [...][ READ MORE ]
YouTube has unveiled several partnerships with studios to expand the selection of TV shows and movies available on the website. With YouTube adding premium content onto their website, this move starts to make them compete more directly with websites like Hulu. The wide variety and quick availability of content on Hulu has made the website [...][ READ MORE ]
Yesterday my colleague Heather wrote a blog post about the top searches on YouTube; which are dominated by music-related searches. Along those same lines, I have been monitoring the top websites receiving traffic from a portfolio of 1300 band & artist names over the past few months to identify the top music destinations. The largest [...][ READ MORE ]
Today is Earth Day, so it seems appropriate to look at the consumer sentiment around one of the most popular marketing trends right now – ‘going green’. I started with some of the basics to see what are the most common search queries including the word green. When narrowing this down to the relevant terms, [...][ READ MORE ]
Online video is a hot topic these days with new entrants coming online (e.g. PluggedIn) and out of beta (e.g. Hulu) every day. We are seeing users spend a bit more more time with the video websites, spending an average of 16 minutes and 12 seconds for the week ending April 12, 2008 as compared [...][ READ MORE ]
Thanks to a new unauthorized biography by Andrew Morton, Tom Cruise’s belief in Scientology has been the focus of many recent headlines. Last week, videos appeared online with Tom Cruise discussing his beliefs and work as a Scientologist, which quickly captured the interest of many Internet users. While the video was removed from YouTube and [...][ READ MORE ]
YouTube’s growth has not begun to slow yet this year. Hitwise traffic data shows that the market share of US visits to YouTube has increased by 70% when comparing January 2007 to May 2007 (this only includes site visits, not streams or streams from views on embedded videos). In comparison, the market share of visits [...][ READ MORE ]