Posts Tagged ‘ Sports ’
Super Bowl Ads now have a much longer lifespan, since viewers can go directly to a myriad of websites to watch the ads. Because ads can be viewed on YouTube, CBS Sportsline, etc, there is even less motivation for users to visit the advertiser sites, which used to be one of the few places the [...][ READ MORE ]
I had some follow-up questions from my previous post on whether the Tour de France Affects Bike Sales. One of the most interesting questions was: What effect did Lance Armstrong’s retirement have on American interest in the Tour de France? Here’s a quick analysis. Using search terms as a proxy for interest in both the [...][ READ MORE ]
Post accident, I’ve been going through cycling withdrawal, my only fix is watching the Tour de France on OLN (although now I turn away from the television during crash replays). Maybe it’s time to generate some cycling charts. Last week I had dinner with my good friends Bill and Elaine Yang (Bill is in my [...][ READ MORE ]
It’s soccer season in the U.S., and visits to the Hitwise Sports – Soccer category are skyrocketing: As popularity of “the other football” accelerate here, It’s hard to contemplate the sounds of “GOOOAAAAAAAL!” eminating out of a Marina district bar on Chestnut Street in San Francisco, the bastion of a sub-class of urbanintes herein coined [...][ READ MORE ]
Last week we reported that visits to NBCOlympics.com nearly exceeded visits to New York Times as Olympics fans opted for real-time online coverage over pre-recorded television results. As we expected, visits to NBCOlympics.com peaked on Thursday, Feb. 23, 2006, the day of the women’s individual figure skating finals. On that day, NBCOlympics.com ranked at number [...][ READ MORE ]
Television coverage of the 2006 Winter Olympics in Torino Italy has included a good deal of footage and information about the surrounding region and Italian culture in general. Given this coverage, it’s not surprising that Internet users turned to search engines to find out more about the country. The share of searches for “italy” was [...][ READ MORE ]
