Posts Tagged ‘ Search Engines ’
What do people search for on Twitter? We collected search terms that we took place within Twitter’s search engine to identify the topics that are being searched most often on Twitter for the week ending March 21, 2009. Searches for the vampire series ‘twilight’ were the most popular for the week overall fueled by the [...][ READ MORE ]
Search engines accounted for the largest share of upstream traffic to the Retail 500 ahead of cross-shopping on other retail websites and email during the holiday months of November and December. An integral part of every retailer’s marketing strategy; the share of visits being referred by the combination of paid and organic search has grown [...][ READ MORE ]
Search remains king for retailers during this holiday season, with referrals from search engines responsible for driving the largest share of visits to the Retail 500. Last week, 30% of the upstream traffic to the Retail 500 was from search engines, up 6% from the same week last year. Google represented 72% of all search [...][ READ MORE ]
This week MSN announced the launch of SearchPerks!, a new promotion that rewards visitors that use Live Search with tickets redeemable for various prizes. The latest endeavor is separate from the Live Search Cashback rebate program launched a few months ago, but certainly uses a similar tactic (pay for search) to reach the same goal [...][ READ MORE ]
One sector that we continually monitor here at Hitwise for insight into consumer behavior is traffic to the Shopping & Classifieds category. Given the current economic climate, price sensitivity is driving more visits to the websites of online retailers, coupons, and comparison shopping tools as shoppers increasingly research potential purchases online. Overall, the market share [...][ READ MORE ]
Each month at Hitwise we release the share of searches by each of the major search engines to measure the impact upon the search landscape. The report tends to tell a similar story each month in terms of the ranking by share of searches, but for July (the four weeks ending July 26, 2008); Google [...][ READ MORE ]
The news is buzzing this morning, starting with a report from UBS that alleges that Google’s paid clicks are down in January. Analysts from a number of firms have been speculating that this may be a sign that a slowing economy is affecting search. Not so fast. If a recession is in fact affecting search, [...][ READ MORE ]
I got a few requests in my post last week with Yahoo! Search and Google’s audience profile to show the same data for Ask and MSN Search. In response, I created the following two Lifestyle Quadrant Analyses. The first figure summarizes the audience strengths and weaknesses for search.msn.com and Google.com. Visits by Mosaic Group to [...][ READ MORE ]
Addendum: There was an error on the properties chart below, percentages for the maps category were transcribed improperly. This morning, as reported by CNN, Microsoft made an unsolicited $44.6 billion stock and cash bid for Yahoo!. To put this potential deal in perspective, we’ve assembled some Hitwise statistics on MSN, Yahoo! and Google. If we [...][ READ MORE ]
While watching television the other night I caught the new Ask.com television ad campaign. I’ve noticed over the last week that this commercial which demonstrates Ask.com’s integrated results page compared to other plain vanilla SERPs, has been getting a lot of play during prime time. I decided to revisit our search engine press release for [...][ READ MORE ]
