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Posts Tagged ‘ LivingSocial ’

LivingSocial Closing the Gap

  • January 27th, 2011
  • Posted in Consumer Behavior
  • By Bill Tancer

Let’s face it, $6 billion is a lot of money, especially considering the hyper-innovation we’re seeing in the social buying space. In a previous post less then two months ago we analyzed the difference between Groupon and LivingSocial visitors. At the time, visits to Groupon outnumber those to LivingSocial by a factor of 10-1. In [...][ READ MORE ]

LivingSocial and the Adoption Curve

  • December 2nd, 2010
  • Posted in Audience Segmentation . Consumer Behavior
  • By Bill Tancer

The buzz continues to build around group coupon/social buying phenomenon. First Google’s rumored offering of $6 billion for sector leader Groupon, and now, the Washington Post is reporting that Amazon is poised to make a $150 million dollar investment in competitor LivingSocial. According to the Post, this investment will put LivingSocial’s valuation at $1 billion. [...][ READ MORE ]

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