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	<title>Hitwise Blog &#187; Holidays</title>
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		<title>Earlier Start for Father&#8217;s Day Searches</title>
		<link>http://www.experian.com/blogs/hitwise/2012/05/24/earlier-start-for-fathers-day-searches/</link>
		<comments>http://www.experian.com/blogs/hitwise/2012/05/24/earlier-start-for-fathers-day-searches/#comments</comments>
		<pubDate>Thu, 24 May 2012 15:56:18 +0000</pubDate>
		<dc:creator>Lauren Rice</dc:creator>
				<category><![CDATA[Consumer Behavior]]></category>
		<category><![CDATA[Traffic Acquisition]]></category>
		<category><![CDATA[Father's Day]]></category>
		<category><![CDATA[Holidays]]></category>
		<category><![CDATA[Retail]]></category>
		<category><![CDATA[Search]]></category>

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		<description><![CDATA[It’s not too early to turn up your Father’s Day Marketing efforts.  Mother’s Day still rules over Father’s Day when it comes to search volume.  But, when consumers are looking for gifts for Dear Old Dad, they start earlier.  Father’s Day searches start to increase as far out as 6 weeks before the holiday, indicating [...]]]></description>
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