Posts Tagged ‘ Health and Medical ’
Greetings from Sao Paulo. I’m in town this week to attend today’s launch of Hitwise Brazil, a new offering from Serasa Experian Marketing Services. In preparation for this event, I’ve been immersed in studying how Brazilian Internet behavior is similar and different from the other markets that we serve. While I’ve written before about bird [...][ READ MORE ]
Everyone around me is pregnant! My husband and I keep joking that we can’t afford another baby after the beating our stock portfolios have taken in the past year. To find out who’s the oddball (my pregnant friends or me), I turned to Hitwise. Searches for “pregnancy” are down 37% year over year. Searches that [...][ READ MORE ]
A researcher from Cardiff University claims that the third Monday in January is the most depressing day of the year based on an equation that factors; weather, credit card debt from the holidays and failed New Year’s resolutions. While I’m all in favor of a good formula, I was a little skeptical that our emotions [...][ READ MORE ]
This Wednesday AOL Founder Steve Case spoke at D5 about his new venture, Revolution Health. Revolution Health is setting out to be far more than just a health information source on the web, but it is already succeeding on that front. For the week ending May 26, 2007, Revolution Health was ranked #11 in the [...][ READ MORE ]
Thanksgiving is my favorite holiday of the year, its not just the turkey. It’s the time of year that I can create one of my favorite charts… the relationship between visits to online dieting sites and searches for “Thanksgiving Recipes.” The chart below shows market share of visits (U.S.) to a custom category of top [...][ READ MORE ]
Reports surfaced last week that Google will announce a health product on Wednesday May 10. In preparation for the announcement, I took a look at the amount of traffic Google is currently driving to Health & Medical sites in comparison to other search engines. Hitwise clickstream data shows that for the month of April 2006, [...][ READ MORE ]
