Posts Tagged ‘ Halloween ’
In the lead-up to Halloween, Experian Hitwise data shows searches for variations of “costume” and “costumes” are up about 3% over 2010 (share of search 20 weeks before Halloween through five weeks before Halloween in 2011 vs. 2010). Moreover, as PriceGrabber reports that 73% of American consumers will spend money on a new costume and [...][ READ MORE ]
Halloween is by far my favorite holiday of the year. When else do you have permission to don a costume and pretend to be someone else for a night? So it is with great interest that I peruse the most popular search term suggestions for costumes every year from the Hitwise sample of 10 million [...][ READ MORE ]
Search activity on Halloween costumes has been on the rise since early August, mirroring the trend we saw last year. It always surprises me that Internet users are conditioned to plan so far ahead for holidays like Halloween and Christmas. Expect Christmas searches to start increasing as early as October, as we reported in November [...][ READ MORE ]
