Posts Tagged ‘ Canadian Insights ’
On Friday July 30, the iPhone 4 was launched in Canada and Hitwise data reveals that Canadians turned to social networks, blogs and retailers after searching for the highly coveted phone. In the week after the launch (week to 7 August 2010) “iphone 4″ was the top Canadian search term that included the word “iphone”, [...][ READ MORE ]
Canadians are heavy users of search engines and as we see in most markets, Search Engines are the top source of upstream visits to retail websites. In the month of June 2010, one third (33.21%) of upstream visits to Shopping and Classifieds websites came directly from a Search Engine. But, that is down year over [...][ READ MORE ]
We Canadians are notorious for our weather talk. Last week’s heat wave in Ontario and Eastern Quebec, Ottawa, Toronto and Montreal in particular, drove our obsession to new heights. Weather websites accounted for more than 1 in every 100 Canadian internet visits. Canadians were twice as likely to vistis Weather websites last week than were [...][ READ MORE ]
The Ontario government surprised many of us a couple of weeks back with a cheque. Before many had seen news coverage of the HST (Harmonized Sales Tax) rebate, the funds had already made their way into bank accounts across the province. Hitwise data reveals that searches including the word “HST” peaked in the week ending [...][ READ MORE ]
I wanted to elaborate on a point raised in my blog post last week about Shopping and Classifieds trends in Canada. I mentioned in the post that House and Garden websites enjoyed 26% growth in share of Canadian internet visits year over year to April 2010 to become the fifth largest retail industry in Canada [...][ READ MORE ]
A recent Statistics Canada (StatsCan) report found that more Canadians are window shopping and making purchases online. This week we published a report on the online retail industry in Canada, Online Retail Trends and Opportunities, which similarly showed an 8% year over year increase in visits to Shopping and Classifieds websites in April. The most [...][ READ MORE ]
Canadian internet searches for loans and credit cards showed gains year over year in the first quarter of 2010, reflecting the financial strain felt by consumers. Year over year, searches for loans increased 19.2% to the first quarter of 2010. Searches for loans showed a quarterly increase (comparing Q4 2009 and Q1 2010) of 42.5% [...][ READ MORE ]
Canadian internet searches for properties for rent searches (e.g. variations of ‘apartments for rent’, ‘houses for rent’, ‘maison a louer’) experienced a sharp increase over the past year, with a 158.2% increase in the first quarter of the year and 150.2% year over year (comparing Q1 2010 with Q4 2009 and Q1 2009). The increase [...][ READ MORE ]
Canadian internet visits to House and Garden websites were up 16% year over year last week (week to 1st May 2010). House and Garden is one of the largest retail categories based on share of internet visits in Canada, ranking as the 5th largest category last week (behind Classifieds, Rewards and Directories, Auctions and Department [...][ READ MORE ]
Insurance rates for most Canadians saw a major increase at the start of the year. Insurance was again in the news over the weekend, when Jim Flaherty, Canada’s Finance Minister, indicated that Ottawa will be cracking down on banks’ efforts to sell insurance products on their websites. Banks have long been restricted from promoting insurance [...][ READ MORE ]