10 Key Statistics about Facebook

Posted on Feb 02 2012 by

As Facebook Inc. filed for its initial-public-offering yesterday afternoon, now is the perfect time to examine the website’s performance online and how its audience compares with that of other social networks. Given the expected $75 billion to $100 billion initial valuation, we’re all already aware of the magnitude of the business – below we reveal [...]

Romney leading in Florida per online visits

Posted on Jan 31 2012 by

As we head into the Florida primary on January 31st, we analyzed a category of the four remaining Republican presidential candidates to see who was receiving the most visits from the state of Florida. Experian Hitwise data shows that the Mitt Romney site received the majority of visits from Florida for the four weeks ending [...]

Super PACs: Colbert Drives Interest in Political Process

Posted on Jan 30 2012 by

The positive impact of “The Colbert Bump” has been bestowed upon the political process this election cycle. In launching “Americans for a Better Tomorrow, Tomorrow” (May/June 2011), the 501(c)(4) organization “The Colbert Super PAC S.H.H.” (September 2011) and his exploratory committee to become “The President of the United States of South Carolina” (January 2012), Stephen [...]

Mitt Romney Winning the Facebook Race

Posted on Jan 24 2012 by

Despite the results of the Iowa caucus and South Carolina primary, if you look at Facebook, Mitt Romney is ahead by a huge margin. Total visits to the Facebook pages of the presidential candidates highlights the growth to Mitt Romney’s Facebook page over the past few weeks, visits have jumped 248% last week as compared [...]

SOPA and PIPA: 10 Key Stats to Consider

Posted on Jan 18 2012 by

According to Politico, approximately 7,000 sites are taking part in today’s protest against the House of Representatives’ Stop Online Piracy Act (SOPA) and the Senate’s Protect Intellectual Property Act (PIPA). Sites including Wikipedia and Craigslist have “gone black” in protest and to raise awareness of these acts. Rather than a traditional “Google Doodle” for the [...]

Post Holiday Traffic Boom

Posted on Dec 29 2011 by

After a strong start over the Thanksgiving weekend, the traffic to the top 500 retail websites continue to increase every week throughout the 2011 holiday season as compared to last year. The highest increases year-over-year for daily traffic took place on the day after Christmas where traffic was up 31% over last year and Cyber [...]

Pinteresting Trend in Social Media

Posted on Dec 22 2011 by

The social media space continues to evolve. Pinterest, a site launched in March 2010 that describes itself as an online pinboard to organize and share things you love, recently emerged as one of the top 10 websites within the Hitwise Social Networking & Forums category. The invitation only site received nearly 11 million total visits [...]

Napster’s Final Days Drive Visits to the Website

Posted on Dec 16 2011 by

Napster, the free peer-to-peer file sharing service which launched in 1999 and largely created the peer-to-peer music file sharing craze of the last decade, was recently acquired by online music subscription service Rhapsody. The acquisition was announced in early October and became official on November 30th, 2011. The result of the acquisition is the end [...]

Box Office Gross Synchs with Online Behaviors

Posted on Dec 15 2011 by

Following a strong Thanksgiving, last week’s US box office take was the second softest of any this year. Online interest in new releases is tracking with their offline performance and traffic to Fandango is closely trending with the overall box office gross. The correlation between box office performance and Fandango’s market share suggests that traffic [...]

Luxury Brand Report Studies New Online Trends

Posted on Dec 09 2011 by

Every day, Experian Hitwise clients discover new trends and opportunities from our timely, insightful online consumer behavior database. We are happy to share these insights by having clients post their findings on this blog and today present analysis on the luxury retail market from PM Digital Research. Despite ongoing volatility in the stock market and [...]