Product Updates

Engaging the Modern Consumer

Posted on May 25 2012 by

Experian Hitwise recently launched AudienceView which provides a timely solution that delivers a complete view into to the behaviors of your most valuable customers and prospects in order to drive better marketing decisions. Engaging today’s consumers requires brands to connect in a meaningful way to build a lasting customer relationship. AudienceView integrates the world’s largest [...]

Welcome to the new Hitwise Blog!

Posted on Apr 16 2012 by

We are pleased to announce the launch of the new Hitwise Blog and you are welcome here. We have done our best to transfer all of your favorite content from its old home to here but should you have trouble finding anything, please be sure to let us know. Hitwise Blog Subscriber? Unfortunately, migrating to [...]

Hitwise Australia & NZ Launch Improved Methods for Sharing & Integrating Data

Posted on Jul 18 2011 by

Jamie Mackintosh AP Product Manager, Experian Hitwise Experian Hitwise is excited to announce the release of new products and functionality designed to improve how you share, publish and integrate Hitwise data. Dashboard Guest Sharing You can elect to share entire dashboards with any recipient (including non-Hitwise users) via email by publishing the dashboard to a [...]

Hitwise Goes Public with Improved Methods for Sharing & Integrating Data

Posted on Jun 16 2011 by

Dennis Yuscavitch Product Manager, Experian Hitwise Experian Hitwise is excited to announce the release of three new products designed to improve how you share, publish and integrate Hitwise data. Dashboard Guest Sharing Now you can elect to share entire dashboards with any recipient via email by publishing the dashboard to a protected website for the [...]

Actionable Insights: The Combination of Search Data and Organic Search Results with SERPs

Posted on Feb 08 2011 by

Dennis Yuscavitch Hitwise endeavors to provide leading enterprise-level products that allow our clients to make smart and timely decisions. Our products are designed to ensure clients can move quickly from analysis to action. In support of those efforts Hitwise recently launched three search-related products that bolster our online Search Intelligence product suite: Search Engine Results [...]

The Power of the Search Funnel

Posted on Dec 10 2010 by

From Tim Keelan, Senior Account Manager at Hitwise: Using Hitwise Search Intelligence, our clients have mined millions of keywords over the years. These keywords provided new SEM/SEO opportunities, as well as insight into understanding user intent. With the launch of Search Term Sequencing, clients will now be able to take their efforts to the next [...]

Understanding the Credit Segment of Website Visitors

Posted on Aug 26 2010 by

Experian Hitwise clients will soon be able to gain a better understanding of the financial composition of a website or industry audience through the integration of VantageScore. This anonymized and aggregate credit data uses a common score range of 501-990, with the highest score indicating the segment with the least risk and represented by A, [...]

The Second Long Tail: Internal Search Terms

Posted on Dec 16 2009 by

From Tim Keelan, Senior Account Manager at Hitwise: Our savvy clients use Hitwise Search Intelligence to expand on their keyword lists using their competitors search term traffic. Each week they examine the long tail of searches and make sure every term is captured for SEM/SEO. Despite their best efforts, they must take for granted that [...]

Experian Hitwise

Posted on Sep 10 2009 by

You may notice a new identity to Hitwise today that reflects the integration of our brand with that of our parent, Experian. While the look and feel of our brand may change – the values, commitment and quality that have made Hitwise a market leader will not. Learn More. Tweet

Welcome to Experian Hitwise!

Posted on Sep 09 2009 by

We couldn’t be more pleased about the launch of Experian Hitwise, our new brand that incorporates the identity of our parent, Experian. This is the exciting culmination of a process that began a little over two years ago with the acquisition of Hitwise by Experian. Since then, we’ve found innumerable opportunities that would not have [...]