Consumer Behavior

Cyber Monday online retail traffic increased 11% in 2012

Posted on Nov 27 2012 by

Continuing the strong holiday push from this past holiday weekend online traffic on Cyber Monday increased 11% in 2012 versus 2011 as the top 500 retail sites received more than 206.8 million total US visits. So far this past Holiday week of online traffic from Thanksgiving Day to Cyber Monday to retail sites is up [...]

Black Friday retail traffic increased 7% in 2012

Posted on Nov 25 2012 by

Black Friday online traffic increased 7% in 2012 versus 2011 as the top 500 retail sites received more than 193.8 million total US visits. So far this Holiday week of online traffic to the top retail sites is up 10% on average.  Online retail traffic was up 1% on Black Friday compared to Thanksgiving Day [...]

Thanksgiving Day retail traffic increased 6% in 2012

Posted on Nov 24 2012 by

Thanksgiving Day online traffic increased 6% in 2012 versus 2011  as the top 500 retail sites received more than 192.5 million total US visits. So far this Holiday week of online traffic to the top retail sites is up 11% on average.  Retail traffic also increased 43% on Thanksgiving Day 2012 versus the day before. [...]

Online retail visits increase 10% heading into the Holiday weekend

Posted on Nov 21 2012 by

As we head into the busiest Holiday shopping weekend the total US visits to the top 500 retail sites increased 10% this past week compared to the same time in 2011. The top 500 retail sites received more than 666.8 million visits for the week ending Nov. 17, 2012. Retail sites have been steadily growing [...]

Holiday hot products – tablets top the list and the Furby is back!

Posted on Nov 12 2012 by

It is time for us to polish off our crystal ball and give our predictions straight from consumers’ fingertips for the hot products of the 2012 holiday season. Gadgets will reign across many ages Tablets including LeapPads, Tabeos, iPads, Kindles and others will continue to be a popular gift this year, with more choices than [...]

Second presidential debate spawns new Internet meme

Posted on Oct 19 2012 by

The second presidential debate took place on Tuesday, Oct. 16th and both the Obama and Romney websites saw increases in total US visits the day after the second debate as Obama’s site saw a 41% increase and Romney’s site saw a 33% increase. Heading up to the debate the battle for swing state votes is [...]

Google share of searches at 65% in September 2012

Posted on Oct 17 2012 by

One-word searches increased 14% versus 2011 and eight word searches increase 6% versus August 2011 Google accounted for 65.26% of all U.S. searches conducted in the four weeks ending September 29, 2012 according to Experian Marketing Services. The combined Bing-powered search comprised 26.58% of searches for the month, with Yahoo! Search and Bing receiving 13.77% [...]

Identifying online Black Friday shoppers

Posted on Oct 10 2012 by

As we head into the holiday season, one of the many capabilities Experian Hitwise has is the ability to segment web-users that performed a Black Friday-related search (e.g. ‘Walmart Black Friday,’ ‘Black Friday sales,’ ‘ad for black Friday’) OR visited a Black Friday website (e.g., blackfridayads.com, Bfads.com). We analyzed data for Black Friday shoppers between [...]

Google share of searches at 65% in August 2012

Posted on Sep 28 2012 by

Experian Hitwise data shows Bing-powered share of searches up 1% in August 2012; 1-word searches increased 15% versus 2011 Google accounted for 65.28% of all U.S. searches conducted in the four weeks ending September 1, 2012. The combined Bing-powered search comprised 26.96% of searches for the month, with Yahoo! Search and Bing receiving 13.97% and 12.99%, [...]

iPhone 5 ranked as 8th most popular search in US

Posted on Sep 27 2012 by

Since the iPhone 5 went on sale last Friday, a look back at the search activity shows that the iPhone 5 announcement on September 12th caused  US searches on the term “iPhone 5” to rank as the 8th most popular search query on the Internet that day. Last week, searches for iPhone 5 increased 362% [...]