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Posts by Marc Johnson

Understanding the Credit Segment of Website Visitors

Posted on Aug 26 2010 by

Experian Hitwise clients will soon be able to gain a better understanding of the financial composition of a website or industry audience through the integration of VantageScore. This anonymized and aggregate credit data uses a common score range of 501-990, with the highest score indicating the segment with the least risk and represented by A, [...]

Welcome to Experian Hitwise!

Posted on Sep 09 2009 by

We couldn’t be more pleased about the launch of Experian Hitwise, our new brand that incorporates the identity of our parent, Experian. This is the exciting culmination of a process that began a little over two years ago with the acquisition of Hitwise by Experian. Since then, we’ve found innumerable opportunities that would not have [...]

Keep current with data dashboards

Posted on Feb 23 2009 by

Dashboards are customizable modules that keep Hitwise clients alerted to threats and opportunities in their industry, search, or competitor performance data. Modified versions of this early warning system are now available to non-clients here. Tweet