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Abercrombie’s Situation with Jersey Shore
Posted on Aug 25 2011 by Lauren Rice
As was widely reported on August 16th, retailer Abercrombie & Fitch announced that it would pay Mike “The Situation” Sorrentino and the rest of the Jersey Shore cast to not wear its brand of clothing citing the association as “distressing” to fans of the clothing line. Hitwise data shows that this announcement appears to have [...]
End of NFL Lockout Boosts Web Traffic
Posted on Aug 08 2011 by Lauren Rice
July 25th marked the end of the NFL lockout, which officially began on March 11th when the CBA expired. As a result, the search term “NFL lockout” driving traffic to the Sports – Football category doubled during that time period and peaked the week ending July 9th. The most popular search terms around the lockout [...]