Jul
18
2011

Hitwise Australia & NZ Launch Improved Methods for Sharing & Integrating Data

Jamie Mackintosh
AP Product Manager, Experian Hitwise
Experian Hitwise is excited to announce the release of new products and functionality designed to improve how you share, publish and integrate Hitwise data.

Dashboard Guest Sharing

You can elect to share entire dashboards with any recipient (including non-Hitwise users) via email by publishing the dashboard to a protected website for the recipient to view. For example, share your Search Intelligence summary dashboard with important internal or external stakeholders to keep them up-to-date on industry search trends. All shared dashboards update automatically to reflect the most recent data.
When you distribute a dashboard to a guest user, the following window allows you to add email addresses and optional messaging, which generates an email with an embedded link to the published dashboard.
db guest share screen shot 2.jpg
When the user clicks on the dashboard link in the email, they will be redirected to a secure web page that includes the dashboard:
db guest share screen shot.jpg
Dashboard Module Publishing with Omniture SiteCatalyst Integration
We are also announcing the release of Module Publishing with Omniture integration, which allows for wider visibility and publishing options. Users can cross-publish individual modules ‘to’ and ‘from’ Omniture SiteCatalyst, allowing for Omniture and Hitwise modules to be viewed alongside each other in either platform.
For example, analyse Omniture Site Visits alongside Hitwise Total Visit metrics to identify genuine lift for your site not impacted by seasonal or industry trends.
Hitwise Modules can also be published across the web through platforms like Blogger, iGoogle, Netvibes. and any module-compatible website.
When you hover on a dashboard module and select “publish” the following publishing options appear:
DB Module Publish.jpg

Search Intelligence API

Available in Australia.
Finally, we have launched our Search Intelligence™ API, allowing large amounts of search data to be delivered in a flexible format that is easily incorporated into existing client business intelligence tools.
Hitwise data continues to be insightful and actionable, but many of our customers have asked that we create more efficient ways to share and integrate data. We hope you enjoy these new methods for sharing, publishing and integrating Hitwise data through our Dashboard Guest Sharing, Module Publishing and Search Intelligence API.
We look forward to your comments.


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