http://www.experian.com/blogs/hitwise/2009/11/11/hunt-is-on-for-retailer-promo-codes/ Insights about online marketing, e-commerce and industry trends Thu, 30 Aug 2012 13:37:42 +0000 hourly 1 http://wordpress.org/?v=3.4.2 http://www.experian.com/blogs/hitwise/2009/11/11/hunt-is-on-for-retailer-promo-codes/#comment-27949 Mister Archer Thu, 12 Nov 2009 13:09:03 +0000 http://www.experian.com/blogs/ilovedata/2009/11/11/hunt-is-on-for-retailer-promo-codes/#comment-27949 Fascinating! With some of the most popular sites being GroupOn, Gilt, BensBargains.net, SteepandCheap, and even the newly-minted Swirl... it ain't surprising that searches for discounts and coupons are up. Also, a strong deflationary signal. I know firsthand when my advertisers include a discount, site members are >3x more likely to click on the link. Fascinating! With some of the most popular sites being GroupOn, Gilt, BensBargains.net, SteepandCheap, and even the newly-minted Swirl… it ain’t surprising that searches for discounts and coupons are up. Also, a strong deflationary signal. I know firsthand when my advertisers include a discount, site members are >3x more likely to click on the link.

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