http://www.experian.com/blogs/hitwise/2009/01/02/new-years-resolutions-changes-in-online-fitness-demographics/ Insights about online marketing, e-commerce and industry trends Thu, 30 Aug 2012 13:37:42 +0000 hourly 1 http://wordpress.org/?v=3.4.2 http://www.experian.com/blogs/hitwise/2009/01/02/new-years-resolutions-changes-in-online-fitness-demographics/#comment-27088 Ray Kanani Mon, 05 Jan 2009 02:38:41 +0000 http://www.experian.com/blogs/ilovedata/2009/01/02/new-years-resolutions-changes-in-online-fitness-demographics/#comment-27088 I like the insight. Do you think the large change in demographics has something to do with bikini season. As we get into summer, women see all these beach bodies and wish they could also prance around in a tight bikini and get everyone's attention. Not sure if this makes sense because it could also be true for men,unless there is more pressure in the summer on women to get fit for the beach. I like the insight. Do you think the large change in demographics has something to do with bikini season. As we get into summer, women see all these beach bodies and wish they could also prance around in a tight bikini and get everyone’s attention. Not sure if this makes sense because it could also be true for men,unless there is more pressure in the summer on women to get fit for the beach.

]]> http://www.experian.com/blogs/hitwise/2009/01/02/new-years-resolutions-changes-in-online-fitness-demographics/#comment-27087 Billy Mungovan Fri, 02 Jan 2009 14:20:55 +0000 http://www.experian.com/blogs/ilovedata/2009/01/02/new-years-resolutions-changes-in-online-fitness-demographics/#comment-27087 Great post, Bill. I'd love to see some data on the smooth diet curve you mentioned, particularly how males/females behave around the new year. I used to run search for a very large weight loss client so I know their data well but am curious to see if it maps to the internet at large. Great post, Bill. I’d love to see some data on the smooth diet curve you mentioned, particularly how males/females behave around the new year. I used to run search for a very large weight loss client so I know their data well but am curious to see if it maps to the internet at large.

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