http://www.experian.com/blogs/hitwise/2007/07/27/xbox-overtakes-wii-as-most-searched-for-console/ Insights about online marketing, e-commerce and industry trends Thu, 30 Aug 2012 13:37:42 +0000 hourly 1 http://wordpress.org/?v=3.4.2 http://www.experian.com/blogs/hitwise/2007/07/27/xbox-overtakes-wii-as-most-searched-for-console/#comment-24138 Lewis Fri, 27 Jul 2007 19:30:14 +0000 http://www.experian.com/blogs/ilovedata/2007/07/27/xbox-overtakes-wii-as-most-searched-for-console/#comment-24138 To say I'm sceptical about this is a pretty major understatement. The whole gaming community has been talking about 2 things for the last month. Firstly the PS3 price cut and secondly the 360's faults. "360 price drop" scores 123,000 hits on Google whereas "360 price cut" scores 371,000. Interestingly "PS3 price cut" scores 1.2 million. This obviously means that 'price cut' is the more common term why not search for that instead of 'price drop'? Personally I think the reason the 360 scores well on the words 'price drop' is because Microsoft's statement concerning the rumour started at E3 used that phrase whereas Sony use the words 'price cut'. I would be interested to know what percentage of 360 searches contained the words 'red rings' or 'fault'. To say I’m sceptical about this is a pretty major understatement.
The whole gaming community has been talking about 2 things for the last month. Firstly the PS3 price cut and secondly the 360′s faults.
“360 price drop” scores 123,000 hits on Google whereas “360 price cut” scores 371,000. Interestingly “PS3 price cut” scores 1.2 million.
This obviously means that ‘price cut’ is the more common term why not search for that instead of ‘price drop’?
Personally I think the reason the 360 scores well on the words ‘price drop’ is because Microsoft’s statement concerning the rumour started at E3 used that phrase whereas Sony use the words ‘price cut’.
I would be interested to know what percentage of 360 searches contained the words ‘red rings’ or ‘fault’.

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