Jul
09
2007

Flickr Traffic up 38% in Past Four Weeks, Now #2 Photo Site

In June, Yahoo! Photos began to close, and users are being encouraged to join Flickr. Later in the month, Yahoo! began including Flickr images in Yahoo! Image Search. These efforts have resulted in an increase in Flickr’s US market share of 38% in the past four weeks (week ending 7/7/07 vs. week ending 6/9/07). Flickr is now the #2 photography website in the US, with 6.42% of category visits for the week ending 7/7/07. Photobucket still leads with a whopping 43.5% share . Here is a list of the top 5 photography sites as of last week. Back in March 2007, Flickr was at #3 with a market share of 4.57%.
You can see on the chart below how Flickr overtook Yahoo! Photos at the beginning of June (in the purple and navy lines on the left axis). You can also see just how much Yahoo! Image Search results helped increase Flickr’s traffic (in the thin lines on the right axis). As of last week, Yahoo! Image Search was the leading source of traffic to Flickr, accounting for nearly 18% of its upstream visits. Previously Google had been its largest souce of traffic.
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It is worth noting that Flickr has a truly global footprint, and has greater share of the photography category in other markets. Spend a few minutes on Flickrvision and you will get a sense for Flickr’s global reach. Hitwise global data shows that Flickr is the #2 photography site (with Photobucket at #1) in both the UK and Australia, with about 10% market share in both countries. Expect it to keep growing both here and abroad.


  1. This is great news for us Flickr fans out there. It did seem, and still does, that there are too many photo sharing sites to choose from, all offering similar packages. I have always preferred Flickr’s GUI. You can see mine at http://www.flickr.com/photos/treehugga ;-)

  2. I want to read a book about the history of Photobucket someday. This is nuts, that Yahoo! photos can close, Flickr can be integrated into Yahoo search and STILL, Photobucket has this huge market domination. What on earth are they doing over there??

  3. Flickr Now Second Most Popular Photo Site

    LeeAnn Prescott of Hitwise posted data showing that Flickr has surged to the number two spot, controlling over 6% of the market share in the US. Photobucket still leads the pack with a comfortable 43.5% share. But in the past four weeks, Flickr’s traff…

  4. Is photobucket really a photography site? Seems like it’s mostly used as an image-host. They’re currently reinventing themselves as a photography community, but Flickr still dominates that space.

  5. Flickr Traffic up 38%, Now #2 Photo Site

    In June, Yahoo! Photos began to close, and users are being encouraged to join Flickr. Later in the month, Yahoo! began including Flickr images in Yahoo! Image Search. These efforts have resulted in an increase in Flickr’s US market share of 38% i…

  6. Well, I would say Flickr deserves it, its better than yahoo photos and flickrvision is very nice to see :)

    • RustyS
    • July 12th, 2007

    Isn’t a lot of the reason for Photobucket’s high numbers due to its heavy utilization by MySpace users? Also Photobucket offers hosting for pretty much any kind of image file, not just typical personal photos. I know several people who use them for hosting gifs, pngs, and other image files that are used for page elements in their blog’s design. There’s technically bandwidth limitations in place on Photobucket’s end, but unless you have a hyper-active blog it’s more than adequate. But just loading a single pageview can generate a couple dozen requests to Photobucket depending upon your design.

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