Comments on: Wikipedia, Search and School Homework http://www.experian.com/blogs/hitwise/2007/03/01/wikipedia-search-and-school-homework/ Insights about online marketing, e-commerce and industry trends Thu, 30 Aug 2012 13:37:42 +0000 hourly 1 http://wordpress.org/?v=3.4.2 By: JStein http://www.experian.com/blogs/hitwise/2007/03/01/wikipedia-search-and-school-homework/#comment-23863 JStein Thu, 08 Mar 2007 13:54:43 +0000 http://www.experian.com/blogs/ilovedata/2007/03/01/wikipedia-search-and-school-homework/#comment-23863 Bill: Wikipedia has been performing extremely well in Google's SERP for the last two years. In the last year, they rank in the top few for searches on a ridiculous number of search terms. Show up number 1 for a query and you will get a lot of traffic! There have been numerous threads on Webmaster World, Threadwatch, etc. about this phenomenon. The simple explanation is that Wikipedia enjoys tremendous Authority and Trust Rank, so almost any page on Wikipedia ranks well. That's what happens when you have 25 Million links to your site, including 250,000 from .edu domains and another 12,000 from .gov domains (Yahoo! data). Getting a lot of clicks on Google also creates a self-reinforcing feedback loop, since Google tracks user behavior through the toolbar and click behavior on the SERP. Presumably, that data is fed back into the ranking algorithm. Bill:
Wikipedia has been performing extremely well in Google’s SERP for the last two years. In the last year, they rank in the top few for searches on a ridiculous number of search terms. Show up number 1 for a query and you will get a lot of traffic! There have been numerous threads on Webmaster World, Threadwatch, etc. about this phenomenon.
The simple explanation is that Wikipedia enjoys tremendous Authority and Trust Rank, so almost any page on Wikipedia ranks well. That’s what happens when you have 25 Million links to your site, including 250,000 from .edu domains and another 12,000 from .gov domains (Yahoo! data).
Getting a lot of clicks on Google also creates a self-reinforcing feedback loop, since Google tracks user behavior through the toolbar and click behavior on the SERP. Presumably, that data is fed back into the ranking algorithm.

]]> By: Search Engine Land: News About Search Engines & Search Marketing http://www.experian.com/blogs/hitwise/2007/03/01/wikipedia-search-and-school-homework/#comment-23864 Search Engine Land: News About Search Engines & Search Marketing Tue, 06 Mar 2007 17:56:50 +0000 http://www.experian.com/blogs/ilovedata/2007/03/01/wikipedia-search-and-school-homework/#comment-23864 <strong>SearchCap: The Day In Search, March 6, 2007</strong> Below is what happened in search today, as reported on Search Engine Land and from other places across the web:... SearchCap: The Day In Search, March 6, 2007

Below is what happened in search today, as reported on Search Engine Land and from other places across the web:…

]]> By: Max Kalehoff http://www.experian.com/blogs/hitwise/2007/03/01/wikipedia-search-and-school-homework/#comment-23862 Max Kalehoff Thu, 01 Mar 2007 22:48:04 +0000 http://www.experian.com/blogs/ilovedata/2007/03/01/wikipedia-search-and-school-homework/#comment-23862 I talked to Wikipedia around that spike you note, and I believe there was a deal going on whereby Wikipedia results began to receive special shelf space in Google results. <a href="http://publications.mediapost.com/index.cfm?fuseaction=Articles.showArticle&art_aid=30253" rel="nofollow">http://publications.mediapost.com/index.cfm?fuseaction=Articles.showArticle&art_aid=30253</a> I talked to Wikipedia around that spike you note, and I believe there was a deal going on whereby Wikipedia results began to receive special shelf space in Google results. http://publications.mediapost.com/index.cfm?fuseaction=Articles.showArticle&art_aid=30253

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