Posts Tagged ‘ Toys ’

27 December second busiest day of the year in online retail

Tweet Over the last few days the UK Internet population have been prolific online, in one of the busiest post-Christmas periods ever. Boxing Day was the busiest day of the year for online retailers again this year, but the sales have continued to perform ahead of last year’s figures with 27 December being the second [...][ READ MORE ]

Build a Bear more popular than Buzz Lightyear for toy searches

Tweet As the first week of October draws to a close it still seems extraordinarily early to think about buying Christmas presents. Despite my best intentions to be organised and to avoid the manic Christmas Eve dash, you can be fairly certain that come 24 December I’ll be panic buying in a frantic rush of [...][ READ MORE ]

Harry Potter fever: Wizarding World theme park, Deathly Hallows, Lego game

Tweet With the unveiling in June of the Universal theme park, the Wizarding World of Harry Potter, the movie trailer for Harry Potter and the Deathly Hallows, and the release of Lego Harry Potter: Years 1-4, it’s fair to say that Harry Potter fever is casting a spell over online audiences again. Of the 32 [...][ READ MORE ]

Apple iPhone and iPod Touch the most searched for products this Christmas

Tweet Visits to consumer electronics websites increased by 16.5% between October 2009 and November 2009 as the gift buying season started in earnest. This was the largest month-on-month increase in UK Internet traffic to consumer electronics websites this year. Searches for toys and hobbies reached their peak during the week ending December 5th, when they [...][ READ MORE ]

Mobile phones are the most searched for consumer electronics product; Apple the top brand

Tweet Today we have another guest post from our UK Client Intelligence Analyst and resident gadget expert, Richard Seymour. At Hitwise we are able to look into the fascinating ways that search data can provide insights and inform decisions about our daily lives. Bill Tancer Hitwise General Manager of Global Research talks about search in [...][ READ MORE ]

UK online retail: Christmas round up

Tweet Given the economic conditions, people are watching Christmas retail numbers like hawks. Below are the key numbers for online shopping in the UK over the last few days. Sales searches up 3.2% Combined, UK Internet searches for the terms ‘sales’ and ‘sale’ increased by 3.2% between the week ending 29/12/07 and the equivalent period [...][ READ MORE ]

Nintendo Wii and DS account for two-thirds of console searches

Tweet Nintendo’s Wii Console, which accounted for more than one in three games console searches in November, overtook Nintendo’s Wii Fit to become the UK’s most searched-for product in November. The company’s DS Lite was also the fastest growing console online, with six times more searches in November than October. The popular handheld is now [...][ READ MORE ]

Retro toys dominate as searches for toys double in the run up to Christmas

Tweet UK Internet searches for toys doubled during November as the gift buying season began in earnest. Guess Who Extra, an updated electronic version of the classic 1980′s game, was the most searched-for game during November, accounting for one in every 40 toy searches. Lego, popular since the 1940′s, was the most searched-for toy brand. [...][ READ MORE ]

Pre-Christmas peaks in online retail traffic

Tweet In our retail webinar last week I noted that UK pre-Christmas Internet traffic to Shopping and Classified websites has already started to decline from its peak on Sunday November 30th. As the data in the chart below illustrates, the week which started on that Sunday and ended on Saturday December 6th was also the [...][ READ MORE ]

Paid search rates by industry

Tweet We launched our New Search Intelligence tool in the UK today and, amongst other enhancements, it includes additional paid / organic search data. One great new feature allows you to measure paid search rates by industry, so I thought I’d provide a preview here. The chart below illustrates the percentage of search traffic that [...][ READ MORE ]