Posts Tagged ‘ Health ’

Wikipedia second biggest breast cancer authority in the UK

Tweet According to an article in the BBC, Cancer Research UK is asking its specialists to write new content for Wikipedia in order to increase the accuracy and clarity of the entries supplied on the online encyclopaedia. Wikipedia is the 12th most popular website in the UK and accounts for just under 1% of all [...][ READ MORE ]

HPV searches spike during cervical cancer awareness month

Tweet January was cervical cancer awareness month and as a result searches for cervical cancer and related terms increased by 116% during the month. Although cervical cancer was not the most searched for type of cancer during January, the chart below shows that it did overtake searches for skin cancer, and saw the biggest percentage [...][ READ MORE ]

Smoking search terms: Stopping is better than Quitting

Tweet As January draws to a close many of us will be facing the reality that we simply weren’t made to stick to resolutions. What started as a zealous passion to get fit, drink less or simply leave the office on time inevitably dwindles to half-hearted promises to “do better next year”. With this in [...][ READ MORE ]

Dieting websites get FAT boost in January traffic

Tweet After the excesses of Christmas we’re firmly into dieting season as people search for ways to shed those extra pounds and promise to get back into shape. With New Year’s resolutions being swung into action, between 1 January and 8 January UK Internet visits to dieting websites increased by 47%. What is unusual about [...][ READ MORE ]

2010 Online: the year in review

Tweet I can scarcely believe that a whole year has passed since I was sitting here writing the 2009 review, but 12 months to the day here we are, and it’s been another fascinating year in the digital world. Once again I have cherry picked the best blog posts from the year which have either [...][ READ MORE ]

The Physio Room: content is king

Tweet Looking through this week’s list of fast moving websites, one that jumped out at me was The Physio Room, which last week ranked 15th in our Health and Medical category and was also the 12th most popular Sport and Fitness retailer. As the chart below illustrates, traffic to the site has increased five-fold over [...][ READ MORE ]

Skin Cancer searches and sunshine

Tweet We’re having a great summer in the UK, which makes a pleasant change from the last couple of years. However, there are downsides to the warm weather and sunshine, not least the risk of sunburn and, in the worst cases, skin cancer. Searches for skin cancer are up 19% year on year and have [...][ READ MORE ]

The role of paid search and comparison sites in the insurance sector

Tweet The insurance industry relies on paid search traffic more than most other online sectors. During June 2009, 33.0% of all the UK Internet traffic that insurance websites received from search engines came via paid clicks. That paid search rate is much higher than the UK average of 8.6%, and also more than comparable industries [...][ READ MORE ]

Swine flu searches increase 58-fold

Tweet UK Internet searches for ‘swine flu’ increased 58-fold last week, making it Britain’s fastest moving search term. Of the 10.9 million distinct search terms we tracked in the UK last week, ‘swine flu’ ranked 20th. As the chart below illustrates, searches for related terms such as ‘pandemic’, ‘tamiflu’ and ‘h1n1′ also shot up. Overall, [...][ READ MORE ]