Posts Tagged ‘ Charities ’

TVs, Computers and iPods most popular sales items

Tweet The table below lists the 10 most searched for consumer electronics products last week (which included the key sales days of Christmas Day and Boxing Day) and the week before. Searches for televisions increased by 148% last week, making the TV the second most searched for consumer electronics product after mobile phones. Shoppers are [...][ READ MORE ]

Simon’s cat, his sister’s dog and the RSPCA

Tweet Simon’s Cat is an extremely popular animated series created by Simon Tofield. Since releasing his first short film via YouTube at the start of the year, searches for ‘simons cat’ have shot up, peaking in July when a new episode was released. On December 8th Tofield released another new episode, but this time it [...][ READ MORE ]

Charity websites weather the credit crunch

Tweet Today is Blog Action Day, and this year the subject is poverty. Alan has already written an excellent post about the online charity landscape in Australia, so I thought that I would do the same for the UK. The most relevant Hitwise category is Community – Humanitarian, as it includes websites such as The [...][ READ MORE ]

Has the credit crunch killed ethical consumerism?

Tweet While the troubles facing the finance industry have picked up the headlines this week, the impact of the credit crunch continues to be felt elsewhere in the economy. One assumption people have made is that consumers will be less inclined to make more expensive ethical purchases as their disposable income falls. The recent fall [...][ READ MORE ]

Movie & TV sequels: search behaviour and the retail gap

Tweet Yesterday we highlighted the appearance of four Batman-related terms this week’s top 10 fast moving search terms chart. A couple of weeks ago we posted about the relationship between searches for the recently released film Adulthood and its predecessor, Kidulthood. The Adulthood/Kidulthood analysis showed that the release of a new movie led to searches [...][ READ MORE ]

Burma / Myanmar Google charity donations

Tweet The humanitarian crisis caused by Cyclone Nargis in Burma / Myanmar.has elicited a huge amount of public sympathy and support. Yesterday we noticed that Google had taken the unprecedented step of placing a link to a special Cyclone donation service set up in conjunction with UNICEF and Direct Relief International on its main start [...][ READ MORE ]

Facebook poppy appeal

Tweet You probably noticed the various poppy applications on Facebook in the run up to Armistice Day. On seeing these, the question on my mind was: aside from enabling people to put a poppy on their Facebook profile, what else did they do for the cause? Well, the answer is: quite a lot. A few [...][ READ MORE ]

Burma charity response

Tweet The crisis in Burma has caught the attention of the press and public alike. Searches for ‘burma’ increased 17 fold last week, with the largest proportion of traffic going to Wikipedia and the news sites. However, the fourth and fifth recipients of traffic were aid sites: Burma Campaign, specifically set up in response to [...][ READ MORE ]

Facebook and charity

Tweet I’ve written about the impact of Facebook on everything from chocolate manufacturers to banks, and now it seems that charities are benefiting too. Earlier this week I received a invitation from my cousin, via Facebook, to sponsor her for the Great North Run. This struck me as an excellent use of social networking, so [...][ READ MORE ]