Tweet Father’s Day is rapidly approaching this weekend and so as the majority of the nation scrambles around for some last minute shopping ideas I thought this would be a good time to share our top 10 Father’s Day facts for 2013: 12% of all Father’s Day UK searches include the word ‘when’. It’s Sunday [...]

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Tweet Understanding seasonality in whatever industry you work in is essential to deciding how and when to execute your marketing campaigns. If you know when the peak of demand for a particular product is going to come you can channel your resources and efforts into making your brand front of mind when customers are most [...]

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Tweet We’re still months away from the launch of the next iteration of Apple’s iPhone but already there has been a high volume of searches for the iPhone 6 online, showing that the UK is eagerly anticipating the next iPhone upgrade. Looking at the most popular search variations for the term ‘iphone’ in April 2013 [...]

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Tweet How do people spend their time online? Last year we looked at the proportion of time spent online in the major Internet categories including social, entertainment, shopping, news etc. This proved to be a popular post so I thought we would revisit the data to see what’s changed between 2011 and 2012. In 2012 [...]

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Tweet Online retail behemoth eBay caused ripples in the digital marketing realm last month when it released a case study questioning the effectiveness of paid search. The study makes for a fascinating read and is well worth taking the time to go through fully but in essence the core findings of the paper were: Paid [...]

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Tweet The demands of modern life are relentless. With time becoming an ever more precious commodity, Britain’s desire for convenience food is growing. Visits to takeaway websites have tripled in the last three years, and grown by an impressive 67% in the last 12 months alone. A part of this growth is attributable to consumers [...]

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Tweet It’s Easter this weekend and with two bank holidays to look forward to, online attentions are focused on travel and chocolate eggs. With that in mind here are our top 10 Easter facts for 2013. 7% of all Easter searches include the word ‘when’. Easter Sunday is on the 31 March this year. 16% [...]

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Tweet It’s hard to believe that YouTube turned 8 last month. As the world’s most visited video website it scarcely seems possible that there was a time before YouTube, when our only access to funny cat videos was You’ve Been Framed and yet pre-2005 online video was still very much in its infancy. Fast forward [...]

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Tweet This week we released the latest issue of the IMRG-Experian Hitwise Hot Shops List which ranks the UK’s top 50 online retailers by Internet visits. As expected, Amazon, Apple and Argos remained unmoved at the top of the list and many of the fastest moving websites climbing up the rankings were travel related because [...]

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Tweet Mother’s Day is rapidly approaching this weekend and so as the majority of the nation scrambles around for some last minute shopping ideas I thought this would be a good time to share our top 10 Mother’s Day facts for 2013: 11% of all Mother’s Day UK searches include the word ‘when’. It’s Sunday [...]

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