Tweet This weekend is Father’s Day and in the run up to the celebratory day on Sunday, search term behaviour has revolved around, dates, gift ideas and cards. What becomes immediately apparent when looking at the search data for the last four weeks ending 11 June is the number of search terms relating to the [...]

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Tweet Scottish Power was the first of the major utility companies to raise its average gas and electricity bills last week in response to the increasing costs of wholesale gas price. Other providers are likely to follow suit, which in turn is likely to send consumers searching online for new deals to get the cheapest [...]

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Tweet On Monday the Bank of England (BoE) released its latest Quarterly Bulletin which included an article Using search data as economic indicators. The central bank is using search data to benchmark key areas like housing, unemployment, tax and benefits. Here at Experian Hitwise we have long been champions of the power of search as [...]

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Tweet In this month’s search and social analysis release we saw some pretty interesting trends in our Social Networking and Forums category, including a bumper month of traffic for Twitter, extended growth for YouTube and a declining market share for Facebook. Last month I blogged about the growth of YouTube and how the video website [...]

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Tweet Ever since we started looking at the most popular destinations by flight searches back in July 2010, New York has consistently been the number one place that UK Internet users want to visit. However, since the inception of the top 50 destinations list, ‘flights to australia’ has always been the single biggest flight-related search [...]

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Tweet This weekend will be the last Bank Holiday we will have in the UK until August. Throughout March and April there was a spate of days off, not least because of the Royal Wedding, so I thought it would be interesting to look at some of the key trends that we’ve seen in the [...]

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Tweet With fresh eruptions coming from Icelandic volcanoes this week, people have been searching online for the latest updates on the ash cloud to see if their travel arrangements will be disrupted. Looking at the downstream industries receiving traffic from ash cloud related search terms on 24 May 2011, the majority of the traffic was [...]

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Tweet Twitter just keeps on growing, reaching another new peak in UK Internet traffic this weekend on Saturday 21 May. The site experienced its highest ever volume of online traffic on Saturday, accounting for 0.54% of all UK Internet visits that day, or to put it in simpler terms: Twitter was responsible for 1 in [...]

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Tweet Last week we unveiled our very first Automotive Quarterly report, which among other things included the inaugural Experian Hitwise Automotive Brand Index. The Index ranks the top manufacturers according to the volume of searches received for both manufacturer and individual car models. Ford emerged as the most searched for brand online, accounting for 11.12% [...]

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Tweet If you saw last week’s blog about YouTube you would have seen that the online video site now accounts for 20% of all visits to social networking sites in the UK as the second biggest social platform after Facebook. YouTube is not only the third most popular website online, it is also a significant [...]

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